Led worldwide customer strategy program for leading multinational in OEM automotive sector (AGP Glass, Brazil). Articulated and executed analysis of customer needs for core B2B customers in 20+ countries. Interviewed 80+ CEOs and top executives. Created system to allow company to track detailed customer metrics and insights periodically.
Filtering by Tag: Growth and innovation strategy
Market attractiveness analysis for leading business services multinational to educate international growth and market entry
Articulated and developed market analysis that enabled client with a first comprehensive point of view about the attractiveness of the market and better understanding of key success elements for define a solid market entry strategy. Completed more than 30+ interviews and extensive secondary research in English and Spanish.
Led multifunctional team to perform detailed due diligence to decide on $50M acquisition of potential partner. Project included detailed assessment of current business strength, products and operations and estimation of future growth outlook scenarios and overall fit with client’s overall M&A strategy. Management accepted recommendation.
Developed integrated growth strategy, marketing/branding and action planning for innovative water-access start-up. This project was nominated for the AMCF 2013 Value and Excellence in Consulting award.
For the oldest and largest non-profit home health care provider in the United States, developed A comprehensive research plan was created to address the challenges the organization would face in such a transition.